All Episodes - Mobile User Acquisition Show

Intelligent Artifice, formerly the Mobile User Acquisition Show

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Monetization November 17, 2023May 23, 2024 Ad monetization, strategy

Decoding Latency: How to Strike a Balance Between Revenue & User Experience in Ad Monetization with Sami Biçer (Growth Manager at MagicLab).

Strategy November 10, 2023May 23, 2024 strategy, user acquisition

🎮 What should gaming marketers do around Black Friday? Here is what the data says 📊

Monetization November 2, 2023May 23, 2024 Ad monetization

💰 Bidding or Waterfall? How you should approach your ad monetization strategy in 2024, with Božo Janković (Head of Ad Monetization, GameBiz Consulting🔍

Post-Identifier Strategy October 26, 2023May 23, 2024 iOS 14 Strategy, Subscriptions

🧠Zero IDFA opt-ins and all that: lessons from growing kids’ apps: with Atishay Jain, Associate Director at Splashlearn📚

Strategy October 20, 2023May 23, 2024 strategy, UA

🔓 How to Unlock New Audiences Using User Generated Referrals (UGR) with Amy Monier, Founder at Appspand 🔑

Gaming October 13, 2023May 23, 2024 gaming

🚀Transitioning from operating to investing, the state of game investing, and more: with Joakim Achren (General Partner at F4 Fund)💡

Creative October 6, 2023May 23, 2024 creative, Facebook

😶‍🌫️ Not everyone should run creative tests on Meta/Facebook. (A mini case study) 🤳

Subscriptions September 29, 2023May 23, 2024 Ad networks, subscription apps

🤔 Should You Run Subscription App User Acquisition on Ad Networks? 📱

Uncategorized September 22, 2023May 23, 2024 Measurement

🚫5 MMM Missteps: and What to Do About Them🤔

Post Identifier Strategy September 15, 2023May 23, 2024 SKAN

📈Are You Overpaying Your Ad Network by 30-40%? Decoding SKAN vs. probabilistic billing🧐

UA Channels September 7, 2023May 23, 2024 Unity

🍟Maximizing Unity Ads Campaign Performance Virendra Shekhawat, Senior Mobile Marketing Manager at Rocketship HQ. 🚀

Strategy September 1, 2023May 23, 2024 gaming, strategy

🤝The challenges of fundraising for early-stage games in 2023 with Jere Partanen, Principal at Sisu Game Ventures 🎮

Newer Posts 1 2 … 7 8 9 … 26 27 Older Posts

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Browse Episodes

Decoding Latency: How to Strike a Balance Between Revenue & User Experience in Ad Monetization with Sami Biçer (Growth Manager at MagicLab).

🎮 What should gaming marketers do around Black Friday? Here is what the data says 📊

💰 Bidding or Waterfall? How you should approach your ad monetization strategy in 2024, with Božo Janković (Head of Ad Monetization, GameBiz Consulting🔍

🧠Zero IDFA opt-ins and all that: lessons from growing kids’ apps: with Atishay Jain, Associate Director at Splashlearn📚

🔓 How to Unlock New Audiences Using User Generated Referrals (UGR) with Amy Monier, Founder at Appspand 🔑

🚀Transitioning from operating to investing, the state of game investing, and more: with Joakim Achren (General Partner at F4 Fund)💡

😶‍🌫️ Not everyone should run creative tests on Meta/Facebook. (A mini case study) 🤳

🤔 Should You Run Subscription App User Acquisition on Ad Networks? 📱

🚫5 MMM Missteps: and What to Do About Them🤔

📈Are You Overpaying Your Ad Network by 30-40%? Decoding SKAN vs. probabilistic billing🧐

🍟Maximizing Unity Ads Campaign Performance Virendra Shekhawat, Senior Mobile Marketing Manager at Rocketship HQ. 🚀

🤝The challenges of fundraising for early-stage games in 2023 with Jere Partanen, Principal at Sisu Game Ventures 🎮

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