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“There are as many ways to test creatives as there are to skin cats.” – old jungle saying.
Today, we’ll look at two different, and equally successful, approaches to creative testing – one led by us, and the another by our friends at Miri Growth. We hope that by discussing the differing advantages and disadvantages of each method we can identify the main levers in the process, and in turn, inspire you to establish your own best practices.
ABOUT: LinkedIn | Two ways to skin a cat: Different ways to test your creatives
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A REQUEST BEFORE YOU GO
I have a very important favor to ask, which as those of you who know me know I don’t do often. If you get any pleasure or inspiration from this episode, could you PLEASE leave a review on your favorite podcasting platform – be it iTunes, Overcast, Spotify or wherever you get your podcast fix. This podcast is very much a labor of love – and each episode takes many many hours to put together. When you write a review, it will not only be a great deal of encouragement to us, but it will also support getting the word out about the Mobile User Acquisition Show.
Constructive criticism and suggestions for improvement are welcome, whether on podcasting platforms – or by email to shamanth at rocketshiphq.com. We read all reviews & I want to make this podcast better.
Thank you – and I look forward to seeing you with the next episode!